Jumping to the coffee industry.
Not so long ago, we jumped into the automotive industry while maintaining our presence in the service/transport industry. Now, the year 2010, we are now venturing to another industry – The Coffee Industry.
No we are not going to start from scratch, instead we are looking for a coffee company to franchise. To why we are going to franchise or going to the coffee industry, the answer is still quite confidential. I’ll update you guys after we have already set it up.
OUR CURRENT PROSPECTS:
As of now we already contacted three coffee companies and already met some of them. Our first priority is Figaro.
FIGARO
Figaro is a local coffee company and as we see it, their image and menus are good. Plus their coffee is already well known. They also have a new management which we think that the whole company is in a state of “New Beginning.”
But we were quite disappointed to experience two re-schedules of meetings, because they simply overlooked the appointment with us. Professionalism is very important, first impression is often the deciding factor.
Another thing was the presentation they have made did not live to their brand’s image. The power point presentation was mediocre.
**We also heard that some of Figaro’s branches already closed down. We still need to verify.
Figaro’s Franchise Fee: Around Php 1M (Tomorrow I will get the franchise kit to post a more detailed version)
Next prospect is Country Style.
COUNTRY STYLE
I love Country Style’s doughnuts, but I haven’t tried their coffee yet. A number of my friends and acquainted managers recommends this coffee company. I spoke with the company this afternoon and setup another formal meeting sometime next week. I’m still studying about Country Style. I’ll give feedback on my next posts.
Franchise Fee: Around Php 400,000.00
BO’s COFFEE
Bo’s Coffee is another local company with lots of good feedbacks about their image and franchise setup, but not-so-good feedback about their coffee. Among the three companies I spoke with, I say that Bo’s is the most professional. They provide good quality materials and their setup in the Franchise Expo 2010 was really nice. Their ambience is somewhat like Starbucks.
Same as Country Style, I’m still studying about Bo’s as well. I’ll give feedback about my research.
Franchise Fee: Around Php 600,000.00 – Php 650,000.00
I also would like to look into Coffee Bean And Tea Leaf, but I’m not so sure if they are open for franchise. Well let me see..
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